Intel goes to the movies to move ultrabook channel – ChannelBiz


ChannelBiz

Intel goes to the movies to move ultrabook channel
ChannelBiz
Quite how the “Four Stories” idea gets to “Ultrabook Experience”, requires you to get into the head of the Intel marketing team. One of whom, Deborah Conrad, is making sure that all the films have an Ultrabook theme by judging the screenplays

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Monday, August 13th, 2012 Ultrabook

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